Fake News - It's All fake!

What's The #News in your world? Once upon a time (maybe 5 years ago) The News was something our peers ( 20 Million+ Australians) were equally exposed to. Today The News is something we're drip fed through algorithmic retargeting. We are someone's niche. My possibly imminent trip to Bali makes volcanoes News to me. My incessant clicking on sporting websites determines The News I'm exposed to. Occasional succumbing to click bait delivers me some celebrity gossip (#FAKE_News?) Our online connections' utterances deliver what appears to be News - except it's all FAKE. We are served up a filtered reality based on our behaviours and associations. We can consume an almost infinitely small broadcast of current affairs so I'm cool with choosing that which inspires, energises and empowers my daily life. Occasionally I try to remind myself that it's still FAKE - a filtered reality of what I've chosen to focus on.

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Kiaran Finn on Life Matters!

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